You’ll learn about:
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Market and consumer research
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Strategic positioning
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Creative development and execution
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Media planning and execution across current traditional, digital, mobile, and social marketing vehicles
Every great product, service, or idea needs effective communication to capture attention, build desire, and gain favor among consumers. In the Marketing degree program at Berkeley College, you’ll develop the skills to develop creative solutions to marketing problems through integrated communications.
Learn to think strategically and creatively with a Marketing degree.
To learn more about preparing for an exciting career in Marketing, submit this form today.
Highlights of the program include:
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A strong foundation in both traditional and emerging marketing
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Personal attention from professors with extensive marketing experience
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Networking connections through student chapters of industry associations
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A capstone project designed to put theory into practice
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You may have the opportunity to participate in an internship or job-related assignment for a valuable learning experience.
Be
an influencer.
